Vi is the creator behind the Lani brand, deciding to go vegan in 2013 she quickly realised a gap in the market for vegan and cruelty free beauty brands. Wanting simple and affordable products that smelt and felt amazing she set out to make her own! In 2014 this talented lady formulated her first product, the Tropical Hair Treatment. The multi use treatment has gone on to become a global bestseller.
The Lani brand is distinctive with its use of brightly coloured plastic free packaging, only using food grade ingredients that are always chemical free. Its no wonder they are now a multi award winning hair and skin care brand!
Can the Lani brand get any better? The answer is yes, they are also huge supporters of over 20 charities. Throughout June 2020 10% of all profits will be donated to Black Lives Matter Foundation, Inc a global organisation in the UK, US and Canada. Their mission to eradicate white supremacy!