DESCRIPTION ▾

Zao Eye Pencil is phenomenal and a staple for anyone looking to swap to more natural make up products!

Until recently I was a huge fan of the ‘smoky eye’ look and would always use a khol eye pencil – not anymore!

Khol pencil can be toxic, containing parabens, sulfates and phthalates, ideally these are not things you want on your skin especially near your eyes (the thinnest part of your skin on the face).

60% of products we use absorb into our skin, directly into our blood stream. This is why I’m so passionate about switching to 100% natural products.

The Zao Eye Pencil is available in black and brown and can be applied to the bottom and top of your eye. The thicker the line the more dramatic the look.

If you are fair haired or prefer a natural, subtle look opt for the brown pencil. The eye pencil is suitable for all skin types, especially if you have sensitive skin or wear contact lenses.

Midz Top Tip

Always make sure your eye pencil has been sharpened before use, this will help with precision. If you struggle to create a line, try this trick…

Pull your eye taut, slowly draw 3 lines, one in the corner, one in the middle and on at the end. The connect them.

BRAND▾

About Zao

Co founder, David Reccole is very passionate about Asian countries, much of his inspiration coming from his travels to India, Vietnam and China.

Upon one of his travels he was visiting a Taiwanese friend who presented him with a bamboo mechanical pencil and a bamboo pen. A brainwave soon followed, if it is possible to make a pen surely the same concept can be used to create lipsticks and other packaging specifically for make up.

In 2012 David Reccole, and 2 of his friends, Philippe Donnat and Yvan Rouvier decided to develop an organic make up brand.

Taking their deep values, their love of nature and awareness of our consumption on the environment, Zao was born. The only make brand that is 100% natural and certified organic by Ecocert.

Bamboo was their first choice of material to use when it come to their brands packaging, a natural carbon storer with an exceptional growth rate, it allows Zao products to display a reduced carbon footprint.

Not satisfied with using bamboo for just their packaging they also incorporate formulas in the form of sap
powder, leaf hydrosol or bamboo rhizome macerate within certain Zao products.

Rich in silica, naturally present and produced in the body, it participates in the process of producing collagen, helping preserve the elasticity of skin tissue.

Whilst some packaging is not 100% plastic free, Zao make up may not be perfect but it is the next best thing on the UK market!

HOW TO USE▾

Apply at the edge of the eyelashes of each eyelid for an intense makeup. Draw a line of varying thickness starting from the outer corner. Blend a bit the line on the lower eyelid with less intensity for a balanced look. Apply eye pencil before eye shadow to set the makeup.

INGREDIENTS▾

CI 77499 (IRON OXIDES)

HYDROGENATED JOJOBA OIL

CAPRYLIC/CAPRIC TRIGLYCERIDE

HYDROGENATED VEGETABLE OIL

SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL*

BUTYROSPERMUM PARKII (SHEA) BUTTER*

CANOLA OIL

SCLEROCARYA BIRREA (MARULA) SEED OIL

EUPHORBIA CERIFERA (CANDELILLA) WAX

CI 77019 (MICA)

COPERNICIA CERIFERA (CARNAUBA) WAX

GLYCERYL CAPRYLATE

TOCOPHEROL

HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL

ASCORBYL PALMITATE.

PACKAGING ▾

Plastic lid – Although these will change to metal.

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